Product Upsells & Bundles: Promoting Bundles with Product Bundle Pop-up Window
The Product Bundle Pop-up Window feature, offered by the Product Upsells & Bundles app, is designed to promote specific product bundles through a pop-up window. When customers try to add any product within the bundle to their cart on the product detail page, a recommended combination will appear in the pop-up window, encouraging them to purchase the entire bundle.
Follow this comprehensive guide to set up a pop-up window that prompts customers to discover related products they might love, potentially increasing the value of their orders and creating a more engaging shopping experience.
Note: Before proceeding, ensure you have installed the Product Upsells & Bundles app from the SHOPLINE App Store. |
Creating a Bundle Pop-up Window
To create a promotional pop-up window for a specific product bundle, follow these steps:
- From your SHOPLINE admin panel, go to Apps > Product Upsells & Bundles. Install the app if you haven’t already.
- On the Product bundles page, find the "Product bundle pop-up window" module and click Create a pop-up window.
- On the "Product bundle pop-up window" page, click Create.
- Customize the pop-up window step-by-step to align with your promotion strategies.
4.1 Provide an appealing Pop-up window title and an enticing Pop-up window button text. To preview how the texts are displayed to customers, click Show display example.
Note: The page customers are redirected to after clicking the purchase button in the pop-up window aligns with the settings in the manual bundle. Therefore, if the redirected page for a specific bundle is updated, ensure the button text on the pop-up window is adjusted accordingly. |
4.2 Click Select product bundle to choose which bundle you want to set the pop-up window for. A pop-up window can only be used to promote one product bundle.
4.3 Configure the Display settings:
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- Display frequency: Choose whether to display the promotional window every time the customer clicks "Add to Cart" or to display it only once.
- Display page: Decide whether to display the pop-up on each bundled product's detail page or only on the main product page.
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- Toggle on the Enabled switch to activate the pop-up window, then click Create.
Viewing the Bundle Pop-up Window List
All created bundle pop-up windows are accessible via the "Product bundle pop-up window" page. Follow the instructions below to view and manage the pop-up windows.
- In the "Product Upsells & Bundles" app, go to the Product bundles tab, find the "Product bundle pop-up window" module, and click Create pop-up bundle.
- On the "Product bundle pop-up window" page, you can switch among three tabs: All, Enabled, and Disabled pop-up windows. The window list below provides a quick overview of essential information for each pop-up window:
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- Product bundle pop-up window: Displays the title of the bundle pop-up window and the thumbnails of the products included in the bundle.
- Status: Indicates whether the bundle pop-up window is enabled or disabled.
- Views: Shows the number of times the bundle pop-up window is viewed by customers.
- Clicks: Displays the number of times the purchase button in the bundle pop-up window is clicked by customers.
- Views to clicks: Indicates the conversion rate of this promotional pop-up window.
- Action: Features a preview icon through which you can view how the pop-up window is displayed on the main product’s detail page by clicking the Add to cart button.
Managing Bundle Pop-up Windows
To ensure your sales strategies are optimized, make necessary adjustments to your bundles and promotional pop-ups. Follow the instructions below to update, disable, or delete pop-up windows as required.
Updating Bundle Pop-up Windows
- In the "Product Upsells & Bundles" app, go to the Product bundles tab, locate the "Product bundle pop-up window" module, and click Create pop-up bundle.
- Click on the pop-up window you want to update to access its editing page.
- Modify the pop-up window’s settings to match your preferences, then click Update. The changes will be immediately reflected on the product page.
Disabling Bundles (Temporarily Hide)
- In the "Product Upsells & Bundles" app, go to the Product bundles tab, locate the "Product bundle pop-up window" module, and click Create pop-up bundle.
- Check the pop-up window you want to disable and click Disable. You can select multiple pop-up windows at once.
Alternatively, access the editing page of the selected pop-up window and toggle off the Enabled switch to disable it.
Deleting Bundles (Permanent Removal)
- In the "Product Upsells & Bundles" app, go to the Product bundles tab, locate the "Product bundle pop-up window" module, and click Create pop-up bundle.
- Check the pop-up window you want to delete and click Delete. You can select multiple pop-up windows at once.
Additional Notes for Bundle Pop-up Windows
- Add-on Items Campaign: If you simultaneously establish an add-on items campaign, it will take priority over the pop-up window promotion and appear on the product detail page.
- Bundle Pop-Up Visibility: Only currently enabled manual bundles will activate their corresponding pop-up window recommendations. Pop-up windows for disabled bundles will remain concealed.
- Priority of Bundle Pop-ups: If you set up pop-up windows for multiple manual bundles on a single product page, the most recently updated bundle will appear when customers click "Add to Cart" on the product detail page, consistent with the initially displayed bundle.
- Redirect Page Consistency: The page to which customers are redirected after clicking the "Add to Cart" button in the pop-up window will align with the settings in the corresponding manual bundle campaign.
- Pop-up Window Frequency Settings: While creating a bundle pop-up window, you can specify the frequency and page for displaying the pop-up window.