The Data Overview of the membership system provides a central display and analysis of commonly used membership data, helping you to quickly understand the current status of membership in the store and providing a data reference for membership analysis.
Table of Content
- Overview Dashboard
- Member Analytics Report
- Point Analytics Report
- Referral Analytics Report
- Member Price Products Analytics
- Store Credit Analytics Report
- Gift Card Analytics Report
Overview Dashboard
The Data Overview Dashboard page is divided into an indicator section and a chart section. The indicator area shows common operating data such as the number of members, member sales, and the returning customer rate, while the chart area shows the line graph of important indicators such as the number of new members, points issued, and successful referrals over the last 30 days. These indicators and charts help you to quickly understand the current situation of your shop's membership operation.
（1）Entrance: [Member System] > [Analytics]
（2）Data Overview Indicators
It includes the number of members, sales, average order value, returning customer rate, and the number of rewards.
（3）Chart Section
This section provides the line graph of the number of new members, distributed points, successful referrals, sales, distributed store credits, and sales using gift cards over time.
Member Analytics Report
The member analytics report provides detailed analytics reports based on members’ data, including the new members, active members, member orders over time, and member detail, to help you analyse the membership business in detail.
Entrance: [Member System] > [Analytics] > [View report]
To view the line graph of New members, Active members, Member orders and Member sales over time, please click the specific index and choose the time range.
To view the data of Member's average order value and Member's returning rate during specific time ranges, please set the time range and check the area under the line graph.
To view the member detail, i.e. the distribution of each membership level, please pull the page to the bottom of the report to view it.
Point Analytics Report
The Point Analytics Report provides detailed analytics reports based on points data, including the Points distributed, Points spent, Orders over time, and the rank of points using ways, to help you analyse the points using conditions in detail.
Entrance: [Member System] > [Analytics] > [Point analytics] > [View report]
To view the line graph changed with the time of Points distributed, Points spent, Orders and Sales, please click the specific index and choose the time range.
To view the data of Points available, Redemption rate, Points discount amount, and ROI during a specific time range, please set the time range and check the area under the line graph.
To view the rank of usage method data, please pull the page to the bottom of the report to view it.
Referral Analytics Report
The Referral Analytics Report provides detailed analytics reports based on referral data, including the Page views from referral, Referral customers, Referrals completed, and Referral rank over time, to help you analyse the referral situation in detail.
Entrance: [Member System] > [Analytics] > [Referral Analytics] > [View report]
To view the line graph changed with time of Page views from referral, Referral customers, Referrals completed, Orders and Sales, please click the specific index and choose the time range.
To view the data on Referral cost and Conversion rate, please set the time range and check the area under the line graph.
To view the Referral rank data, please pull the page to the bottom of the report to view it.
Member Price Products Analytics
The Member Price Products Analytics Report provides detailed analytics reports based on member price products, including the data of “Sales”, “Sales quantity”, and “Orders” over time, to help you analyse the member price products in detail.
Entrance: [Member System] > [Analytics] > [Member Price Products Analytics] > [View report]
To view the line graph of Sales, Sales quantity and Orders over time, please click the specific index and choose the time range.
To view the Sales rank of member price products, please pull the page to the bottom of the report to view it.
Store Credit Analytics Report
The Store Credit Analytics Report provides detailed analytics reports based on store credit data, including the Credits distributed, Credits redeemed, Orders using credits, and Sales using credits over time, to help you analyse the referral situation in detail.
Entrance: [Member System] > [Analytics] > [Store credit analytics] > [View report]
To view the line graph of the Credits distributed, Credits redeemed, Orders using credits, and Sales using credits over time, please click the specific index and choose the time range.
To view the data of Rewarded customers and Redemption rate within the specified date range, please set the date range view the area below the line graph.
Gift Card Analytics Report
The Gift card analytics Report provides detailed analytics reports based on gift card data, including the Total balance, Redeemed value, Remaining balance over time, and Gift card using, distributions and sales situation, to help you analyse the gift card situation in detail.
Entrance: [Member System] > [Analytics] > [Store credit analytics] > [View report]
The upper part of the gift card report displays values of Total balance, Redeemed value and Remaining balance.
To view the Number of gift cards sold and Gift card sales within the specified date range, please set the date range and view it in the following area.
To view the historical cumulative Gift card uses, Gift card distributions and Gift card sales, please pull the page to the bottom of the report to view it.
Get in touch
SHOPLINE has a dedicated local support team for merchants looking for help with their issues and concerns. You can contact SHOPLINE support by reaching out to us through our live chat on your SHOPLINE admin, website, dropping us an email or WhatsApp our customer support with your queries.
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