Products Overview

The Products section is the central hub for managing everything you sell in SHOPLINE, including physical products, digital products, services, and gift cards. From a single place, you can create products, organize your catalog, manage inventory, and publish products across your sales channels.

Whether you're adding your first product or managing a large catalog, SHOPLINE provides the tools you need to keep your product information organized and your inventory accurate.

Managing Products

Create and manage products by adding titles, descriptions, images, pricing, and other essential information. If a product has different options, such as size or color, you can create variants and assign each one its own SKU, price, and inventory quantity. You can also publish products to one or more sales channels, making them available wherever you sell.

Organizing Your Collections 

Keep your product catalog organized by grouping related products into collections, making it easier for customers to browse your storefront. For businesses managing larger product catalogs, SHOPLINE also supports Catalogs (Enterprise plan only), allowing you to create dedicated product assortments and pricing rules for different company locations and B2B customers.

Managing Inventory

Track inventory for every product variant across one or more inventory locations. The Inventory and Transfers pages help you monitor stock levels, move inventory between locations, and maintain accurate inventory records throughout your fulfillment process.

Managing Gift Cards

Create and manage gift card products that customers can purchase or that you can issue directly as gifts. Gift cards can be sold alongside your other products and provide customers with a flexible purchasing option.

Learn more about Products & Inventory.