Multichannel Connect: Enhanced Product Association Logic
Published on: October 16, 2025
We’ve upgraded Multichannel Connect (MCC) with smarter product association logic for faster, more accurate synchronization across channels.
Products can now be matched using Seller SKU, Barcode/EAN, or Product Name, ensuring precise linking between your SHOPLINE catalog and connected sales channels. This improvement helps reduce manual setup, prevent mismatched SKUs, and keep your inventory in sync with minimal effort.