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Zhuge Advertising Smart Ads Settings

 

Smart Ads Settings of Zhuge Advertising is a feature that uses smart switches to monitor your ad campaigns in real time and automatically manage the ads being delivered. This article will explain the conditions under which the system may trigger the closure of ad campaigns, helping you better manage your ad campaigns.

 

In This Article

 


 

Details About Smart Switch

Note: Smart Ad Settings is only available for Facebook Ads right now.

 

Steps: From Smart Ads admin panel, go to Settings > Smart Ad Settings.

During the ad delivery process, the smart switch allows you to monitor the performance of ad campaigns in real time and automatically manages the ads currently being delivered.

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  • Smart Switch for Facebook Ads: automatically turn off ads with poor performance
  • Smart Budget Optimization for Facebook Ads: automatically adjust budget according to campaign performance
  • Pause Facebook Ads automatically when the promoted product is out of stock: If campaigns have good conversions, we recommend resuming your ads when products are in stock.
  • Clos Facebook ads when the product is off the shelves: Corresponding ads will be automatically closed when the product is removed or hidden. Please remember to relist the ads after relisting the product. 

    


    

Instructions for Turning off Facebook Ads after Unblocking Your Account

Note: This feature only applies to monitoring and managing ad campaigns on the Facebook channel.

 

Background: At present, once the Facebook advertising account is blocked, a seller can't edit ad campaigns, including switching and other operations. When the seller appeals to restore the banned account, historically active campaigns will be launched directly. At this time, if it’s not found and followed up in time, it may lead to a waste of advertising budget.

Function description: When Close Facebook Ads after account is unblocked is turned on, Smart Ads will monitor the status of the bound Facebook ad account. If it finds that the status of the ad account has changed from "Banned Status" to "Normal Status", it will adjust the status of ad sets (including ones not created by Zhuge Advertising) under that ad account from "Open" to "Off".

Note: This feature only applies to ad accounts blocked due to the following reasons. It won’t intervene in cases for other reasons.

1 = ADS_INTEGRITY_POLICY

2 = ADS_IP_REVIEW

3 = RISK_PAYMENT

6 = BUSINESS_INTEGRITY_RAR

7 = PERMANENT_CLOSE

10 = UMBRELLA_AD_ACCOUNT

11 = BUSINESS_MANAGER_INTEGRITY_POLICY

12 = MISREPRESENTED_AD_ACCOUNT

15 = COMPROMISED_AD_ACCOUNT

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