Smart Feed (New): Creating a Pinterest Product Feed

This guide explains how to create and manage a Pinterest product feed using Smart Feed (New).

Before you start, make sure you’ve completed the preparation steps outlined in Smart Feed (New): Overview and Key Features.

Before You Start

Before creating a Pinterest product feed, please ensure the following:

• Products have been created and published in the SHOPLINE Admin > Products.
• Products are enabled for the Online Store channel.
• No Pinterest account connection is required (XML-based integration).
   

Create a Pinterest Product Feed

Step 1: Sync Products from SHOPLINE

In Smart Feed (New), go to: Manage Product > Sync products.

The system will fetch product data from SHOPLINE via API.

Recommended usage:

After making bulk updates or changes to key products in SHOPLINE, it is recommended to manually trigger a sync.

Estimated sync time:

• Up to 10,000 variants: ~30 minutes
• Up to 50,000 variants: ~2 hours

Step 2: Connection Setup

Pinterest uses XML feed integration, so no account authorization is required.

Step 3: Set Product Sync Scope

Product filtering rules determine which products will be synced to GMC.

Available methods:

• Specify products by SPU ID / SKU ID
• Upload a spreadsheet for bulk filtering (recommended for large catalogs)
   

Step 4: Configure Product Field Rules

• Core fields are pre-configured based on Pinterest best practices
• You can customize fields like title, category, labels

Macro example:

Enter colour: system maps to product attribute (e.g., red)

Use Preview Products to validate results.

Step 5: Preview Products

Check:

• Field accuracy
• Variants completeness
• Product ID consistency

Step 6: Generate XML Feed

Click Submit to generate the XML feed.

You can:

• View XML link in Feed Management
• Check sync time and product count

Smart Feed updates the XML feed daily. You can check the updates in Feed Management.