MCC: Bi-Directional Metafield Sync for Smarter Product Data Management
Multichannel Connect (MCC) now supports bi-directional synchronization of product Metafields between SHOPLINE and connected sales channels (e.g., Amazon, eBay, TikTok Shop, Lazada, Shopee):
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SHOPLINE → Channel: Product attributes stored as SHOPLINE Metafields can automatically populate channel category attributes during product listing.
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Channel → SHOPLINE: Channel category attributes can be saved back as SHOPLINE Metafields during product duplication.
This reduces repetitive data entry and helps maintain consistent, complete product information across channels.