Analytics: Gain Deeper Product Insights with Trends & Conversion Funnels
The Top Products Data Report now includes trend analysis with period comparisons and a new product conversion funnel that visualizes the customer journey from product views to purchases. New metrics — Net Sales, Add to Cart, and Conversion Rate — provide a more complete view of product performance.
These updates help you identify customer drop-off points, track performance over time, and make smarter merchandising and conversion optimization decisions.