Set Up TikTok Marketing for SHOPLINE
The Marketing section in the TikTok sales channel allows merchants to quickly connect their SHOPLINE store with TikTok For Business assets, install TikTok event tracking, and sync SHOPLINE products to the TikTok feed.
This guide walks you through setting up and connecting TikTok Marketing for your SHOPLINE store.
| Note: The Shop section in the TikTok app has been retired and migrated to Multichannel Connect (MCC). To manage TikTok Shop–related workflows, use the Multichannel Connect app. For step-by-step instructions, see "Migrating Your TikTok Shop to Multichannel Connect (MCC)" in the Help Center. |
Connecting Your SHOPLINE Store with TikTok App
- Install the app from SHOPLINE App Store.
- From your SHOPLINE admin panel, go to Channels and open TikTok.
- Go to the Marketing tab and click Connect Immediately to enter the onboarding page.
- Log in to your TikTok account. Sign up if you haven’t.
- Authorize your SHOPLINE store with TikTok for Business.
- Connect or register your TikTok for Business account.
- Connect or create your Business Center.
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Connect or create a new Tiktok Ad account.
Note: Only "non-agent created" ad accounts are allowed to be connected in the TikTok app. Connecting ad accounts created through agencies will fail.
- Connect or create your TikTok Pixel and turn on the Enable Advanced Matching toggle.
- Connect or create your product catalog.
- Set up your billing information.
- Click Finish Setup and the connection between your SHOPLINE store and TikTok for Business is completed.
After successfully connecting, you can view the connection status of your store and TikTok business assets in the TikTok app.