Selling on Google

Overview

• Google Ads Channel Overview

Account Setup

• Google Ads Account Setup: Definition, Creation, and Asset Authorization
• Verifying Your Store Domain in Google Merchant Center
• Connecting Google Merchant Center to Google Ads
• Overview of Core Google Advertising Assets
• Creating a Google Merchant Center Account

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Product Syncing

• Smart Feed: Creating a Google Feed
• Creating Supplemental Google Feed to Meet Advertising Needs

Google Ads

• Authorizing Your Assets for Google Ads
• Setting Up Google Ads Enhanced Conversions for Web
• Setting Up Google Ads Remarketing in SHOPLINE
• Submitting GTINs for Google Merchant Center

Google Data Tracking and Analysis

• Connecting Google Analytics 4 (GA4) to Your SHOPLINE Store
• Installing Google Tag Manager (GTM) on Your SHOPLINE Store
• Setting Up Google Ads Conversion Tracking for Your Store
• Submitting A Sitemap to Google Search Console