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Creating Bonus Campaigns

Bonus campaigns are limited-time promotions that incentivize customers to earn increased points (e.g., double or triple points) by meeting specific criteria. They can be an effective strategy to enhance customer engagement and drive sales growth.

This guide will walk you through the process of creating, managing, and editing bonus campaigns.

Note: Bonus campaigns are only available in the Growth and Pro plans of the Member System app.

 

Creating a Bonus Campaign

To create a bonus campaign, follow these steps:

  1. In your Member System app, go to Points > Bonus campaigns under Member Program.
  2. Click Create.
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  3. Customize the following information for your campaign:
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    • Name: Enter a descriptive title for your campaign (not visible to customers).
    • Points multiplier: Specify the multiplier that will be applied to points earned during the campaign. Valid values are between 1 and 5, with up to one decimal place.
    • Rules in campaign: Choose and add the rules applicable to this campaign.
    • Active time: Set the start and end times for the campaign. The end time must be later than the start time and the current time.
  4. After completing all the settings, click Create.

During the campaign's active period, customers who meet the specified conditions will earn bonus points according to the multiplier you set.

Note: When you enter a multiplier with a decimal value, the actual points awarded to customers will be rounded down to the nearest whole number.

 

 

Managing Your Bonus Campaigns

Once you've successfully created a bonus campaign, you can further review and manage it. Follow these steps:

  1. In your Member System app, go to Points > Bonus campaigns under Member Program.
  2. The Bonus campaigns page displays a list of all the campaigns you've created. Each campaign entry includes the following information:
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    • Name: The name of the campaign (not visible to customers)
    • Multiplier: The multiplier applied to points earned during the campaign
    • Rules: The number of rules set for the campaign
    • Status: The current status of the campaign, including:
      • Scheduled: The campaign is scheduled to start but hasn't yet been activated.
      • Active: The campaign is currently running and customers can earn bonus points.
      • Partial Enforcement: Some of the campaign's rules are no longer valid due to rule removal or a downgraded/expired plan, but the remaining rules are still active.
      • Expired: The campaign has ended and customers can no longer earn bonus points.
      • Abnormal: The campaign is experiencing an issue and cannot be activated or run. Common issues include a disabled point system, missing point acquisition rules, or a plan upgrade after a downgrade or expiration.
    • Time: The start and end times of the campaign
  1. In the Action column, you can click the ellipsis icon (...) for each campaign to perform further management actions:
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    • Edit: Modify the campaign's details, including its name, multiplier, rules, and active period. You can also enable or disable the campaign.
    • Pause: Temporarily stop the campaign, disabling it and making it invisible to customers.
    • Delete: Remove the campaign from your list. Once deleted, the campaign will no longer be active or visible to customers.
Notes:
  • You can edit, pause, or delete campaigns in the Scheduled, Active, or Partial Enforcement status.
  • For campaigns in the Expired or Abnormal status, you can only edit or delete them.

 

 

Editing a Created Bonus Campaign

You can edit any bonus campaign you've created. Here's how:

  1. In your Member System app, go to Points > Bonus campaigns under Member Program.
  2. Click on the campaign you want to edit to access its settings page. 
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  3. Edit the campaign details according to your needs.
  4. Click Update to save your modifications.